Why Your Home’s Asking Price Matters More Than Ever in Today’s Market

If you’re planning to sell your home in the South Snohomish or North King County area, pricing it right from the start has never been more important.

According to recent data, the number of price reductions in May 2025 has surged back to normal levels—almost identical to what we saw in 2018 and 2019. Roughly 1 in 5 sellers are dropping their price, which signals a clear trend: many homes are hitting the market overpriced.

Why Are So Many Sellers Overpricing Their Homes?

Let’s talk about what’s happening and why pricing right matters:

✅ Not Paying Attention to the Current Market
Inventory is up, which means buyers have more options. When a home is priced too high, buyers simply move on to the next one. In this competitive climate, homes that stand out for value are the ones getting the showings—and the offers.

✅ Pricing Based on What You Want to Make
It’s natural to think about what you “need” to walk away with, especially if you’re using that equity for your next home. But buyers aren’t thinking about your goals—they’re looking at comparable homes and current values. If your asking price doesn’t line up, they’ll scroll right past.

✅ Leaving Room for Negotiation
Some sellers price high, expecting to leave wiggle room. But today’s buyers are savvy. If a home feels overpriced, many won’t even bother making an offer. Instead of negotiating down, they’ll just keep looking.

What’s the Best Way to Avoid a Price Cut?

The key is partnering with a local real estate expert like myself who understands our market. When hiring me, I will help you price your home based on:

• The value of comparable homes in your neighborhood

• The condition and updates of your property

• Current buyer demand and seasonal trends

• What’s selling fast—and what’s sitting

When your home is priced right from day one, it grabs attention, drives traffic, and can even spark multiple offers. Overpricing, on the other hand, risks sitting too long and ultimately selling for less after a cut.

Bottom Line

In today’s shifting real estate market, the asking price isn’t just a number—it’s a strategy. If you’re thinking about selling in Lynnwood, Edmonds, Shoreline, or anywhere in between, I’d be happy to provide a custom pricing strategy that works for today’s buyers.